Rebranding solutions · 01
Current state
Review the existing brand assets and touchpoints, available evidence, ownership and the practical constraint the work must address.
Services / Rebranding solutions
Rebranding solutions.
Review the current brand, identify what should stay and build a clearer direction for the next stage of the business.
Selected service studies
See the work in context.
These editorial studies show the types of decisions and deliverables involved. They are service examples, not client claims.
Rebranding solutions · 02
Brand audit
Define the brand audit required for the agreed first scope and record what remains outside it.
Rebranding solutions · 03
Transition direction
Develop the transition direction through reviewable decisions and a defined list of outputs.
Rebranding solutions · 04
Rollout plan
Prepare the rollout plan and the files, checks or operating notes needed for handover.
Platforms and delivery
Choose the working system around the requirement.
A rebrand reaches more than the logo. The rollout plan names the systems and files that need to change and the order in which they should change.
Explore the main service areas and the platforms or delivery systems that may be used for the project.
01
Identity source files
Approved marks, colour values, type rules and reusable assets are organised for everyday production.
Working process
From brief to a testable release.
The proposal names the review milestones. Timing depends on the number of pages and features, content readiness and third-party access.
01
Define the problem
Agree the audience, business goal, available brand assets and touchpoints and the decision this project needs to improve.
Industry applications
The same service solves different problems by sector.
Rebranding risk depends on how widely the current identity is used and how much recognition needs to be retained.
01
Established services
Preserve useful recognition while making the offer and service structure easier to understand.
02
Mergers and new business models
Create one clear system when names, audiences or offers have changed.
03
Retail and hospitality
Coordinate digital touchpoints with signs, menus, packaging or in-person materials.
Custom scope / USD
Custom quote
Custom Development. Final quote after scope.
A tailored website feature, application capability or internal tool. The first release is defined before quoting.
User accounts and business state move into application scope. Third-party licences extra.
Read all pricing boundaries ↗Frequently asked questions
Before you send the brief.
Do we need to replace everything?
Not automatically. The review identifies recognisable assets worth keeping and the parts that actively limit clarity or consistency.
Can this be combined with website work?
Yes. When both are needed, the proposal sequences shared decisions and states which deliverables belong to each part of the project.
How many revisions are included?
The written proposal names the review stages and included revision rounds. Additional directions or production work are quoted before scope expands.
What do you need before starting?
A concise brief, the available brand assets and touchpoints, the intended audience, one approval owner and any fixed platform, timing or compliance constraints.
Your next website
Have a website in mind?
Let’s talk about what it needs to do.
Share your brief. We’ll review the scope and reply in writing.